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Pricing

Three plans. Every builder. One clear price.

Pick the plan for the pieces you sell, choose how many builders you want, and pay monthly in US dollars. Setup is free, and the price is the same on Shopify, WordPress and custom stores.

  • Free setup
  • Same price on every platform
  • Priced in US dollars

The three plans

Start from what you sell

Each plan covers a family of builders. Take one plan or several, on whichever platform your store runs on.

  • Jewellery Builder

    From US$99/month

    Ring US$99 · + Earrings US$129 · + Pendant US$149

    For diamond jewellery. Start with the ring builder, then add earrings and pendant. All three live in one app.

  • Charm Builder

    From US$50/month

    One builder US$50 · both US$75

    For personalised and gift jewellery built charm by charm. Charm necklace, charm bracelet, or both.

  • Configurator

    From US$50/month

    One configurator US$50 · both US$100

    For pieces priced by the stone: eternity bands and tennis bracelets, priced from your own rates.

All prices are in US dollars, billed monthly unless you take a yearly plan. Plans can be mixed freely: a store can run the Jewellery Builder and the Configurator side by side.

Jewellery Builder

How the builder tiers build up

Plans start with the ring builder and add the earrings builder, then the pendant builder. Diamond search and the try-on tools come with every tier.

  • Ring

    US$99/month

    The ring builder with diamond search, Virtual Try On, Try Diamond and Find My Size.

  • Ring + Earrings

    US$129/month

    Adds the earrings builder, sharing the same diamond search and try-on tools.

  • Ring, Earrings + Pendant

    US$149/month

    All three builders together: the complete set.

Yearly: US$999 for the ring builder, US$1,269 with earrings, US$1,449 with earrings and pendant, which works out cheaper than paying monthly.

Included in every plan

No setup fee, no per-platform surcharge

What you see on the card is what you pay each month.

  • Free setup

    Installed, styled to your brand and tested with you before it goes live.

  • One supplier connected

    Your preferred diamond supplier or your own stock, set up under your account. Configurators run on your own prices.

  • Same price everywhere

    Shopify, WordPress or custom, the monthly price does not change.

  • Updates and support

    Maintenance, new features and help when you need it, for as long as you subscribe.

Every builder at a glance

Which plan each builder belongs to

Nine builders and configurators across three plans. Each one has its own page with the detail.

BuilderWhat shoppers doPlan
Ring builderSetting, diamond, metal and sizeJewellery Builder
Earrings builderMatched pairs, studs to dropsJewellery Builder
Pendant builderSetting, stone and chainJewellery Builder
Charm necklaceChain, charms, initials, birthstonesCharm Builder
Charm braceletBuilt charm by charmCharm Builder
Tennis braceletStone size, setting, tone and lengthConfigurator
Eternity bandHalf, three-quarter or full, every sizeConfigurator

WordPress plugins and custom builds are installed by us, so there is nothing to download. On Shopify the builders install as apps, and billing runs through your Shopify bill.

Quoted separately

The things that depend on your store

Everything below sits outside the monthly plans, because the work depends on your range, your platform and your suppliers.

  • Extra supplier integrations beyond the one included
  • Your own designs added to the settings library
  • Custom features, or a builder built from scratch
  • CAD, rendering and video for the pieces you sell

FAQ

Pricing questions

  • US dollars. Every plan is priced and charged in USD, whichever country your store is in.

See it before you choose

A 30-minute demo with your own products, so you know exactly which builders earn their place.